The Campaigns tab shows all your campaigns. At the top of the page you will see the main and sorting sections to manage your campaigns.
Select a campaign to make the buttons active.
Create a new campaign. (more...)
View the detailed statistics on the selected campaign. You can also double-click the campaign to see the statistics.
Edit a selected campaign.
Create a copy of the selected campaign with a name Campaigns_Name (clone 1). An editing page will open.
Create/edit a note to the campaign selected. (more...)
Delete a campaign. You can restore a deleted campaign, select Deleted in the campaign type dropdown menu, then select a campaign, and click Restore.
Delete clicks of the campaign selected. It comes in handy when you want to delete test clicks or traffic source moderation clicks.
Download the current statistics in the .csv format. (more...)
Info / Stats
Switch between the key and side statistics.
In Binom you can check the statistics of, edit, restore/delete a group of campaigns. Select the checkboxes of the campaigns, or select the checkbox in the head of the table to select all the campaigns:
After selecting the campaigns you want click Edit to start editing them.
Binom has a convenient sorting system that makes the work with a large group of campaigns easier. When sorting or selecting a timeframe, the statistics are updated instantly.
Search by the campaign’s name. Also, you can use regular expressions to search by masks:
...or search by colors (#red #orange #yellow #green #cyan #blue #darkblue #violet #pink #brown #grey):
Available only if you have additional users. This menu allows you to see the campaigns assigned to a ceratin user.
Active — displays all active campaigns
With traffic — displays the campaigns with traffic during a specified timeframe
All — displays all campaigns, including deleted
Deleted — displays deleted campaigns
Each campaign has to be assigned with a group. It's convenient to group by countries, verticals, type of traffic, etc.
Displays the campaigns by the selected traffic source. You can change the traffic source on the campaign editing page.
You can display the statistics over a certain time period. Binom will show the sorted statistics instantly, except the Custom Date and Custom Time options, as you need to select the desired time or date and click Refresh.
Updates the statistics. The bigger your traffic is, the faster the statistics are updated. The longest delay (about 10 seconds) you can see if you run a couple of clicks.
The main page of a Campaigns tab. To sort the statistics by a particular metric just click a name of a column you want. Click again to sort by ascending/descending order. The last line in the table is the summary statistics for all the campaigns.
The number of a campaign.
The name of a campaign.
The group of a campaign.
The name of a traffic source.
The number of clicks over a specified time period.
Transfers from landings to offers (landing page click-through rate). The Direct traffic (without landings) isn’t taken into account. Scripts transitions are also not counted.
LP CTR = LP Clicks / Clicks * 100%
The number of conversions over a specified time period.
CR = Leads / Clicks * 100%
Earnings per click.
EPC = Revenue / Clicks
Cost per click.
CPC = Cost / Clicks
The total revenue for a campaign.
The total expense for a campaign.
Campaign profit or loss.
Profit = Revenue - Cost
Return of investment.
ROI = Profit / Cost * 100%
Click Info in the main section to open the additional statistics. Click Stat to go back to the main statistics page.
The date a campaign was created.
Tracking URL of a campaign.
Cost per click.
Clicks per last hour.
Leads per last hour
Profit per last hour
The time the last lead happened.
The amount of clicks over a specified time period.